FOR BUSINESS

I partner with CEO/Founders, executive teams, and growth-stage leaders who are carrying real complexity: scaling fast, facing a major decision, or leading a team that needs a shared direction. I help you turn vision into a plan your organization can execute, and I stay involved through the follow-through.

PROVEN IMPACT

Representative outcomes from building 0-to-1 — repeatedly, in partnership with leaders

across executive, advisory, and fractional engagements.

2X

REVENUE GROWTH
$1.5 - $3M
$10M-$20M

3X

FRANCHISE GROWTH
25 → 75 LOCATIONS

3M

NEW PROGRAM REVENUE

400K

PHILANTHROPIC PARTNERSHIPS

150%

MEMBERSHIP EXPANSION

400M

TREASURY ACCOUNT OVERSIGHT

35+

GLOBAL REMOTE TEAM LEADERSHIP

6+

CEO/FOUNDER PARTNERSHIPS

EXPERIENCE SPANNING: Investment Banking · Professional Services · Franchise · Health & Wellness · Human Development & Transformation · Membership Organizations · Nonprofits · EdTech

“In my 10 years with this organization, I have never seen such a clear, precise, and actionable framework. You reimagined our customer journey while creating an entirely new revenue stream—something we had never done before. This is next level. It is deeply rooted in our brand while making our foundational teachings accessible, practical, and transformational. I had no doubt you would provide value, but this exceeded every expectation.”

— Heather Carlton, Director of Operations, MAA LLC

FEATURED CASE STUDIES

A closer look at how thoughtful strategy and aligned execution create meaningful results.

Founder Led Year 10 Boutique Fitness Franchise

Challenge

After a decade of growth, the company was preparing for rapid national expansion but lacked the brand infrastructure, marketing function, and operational systems needed to scale consistently across a growing franchise network.

Strategy

Focused the brand and marketing function on creating a scalable foundation for national growth—developing systems, training, brand standards, and cross-functional marketing strategies that ensured successful franchise launches, brand consistency, and operational excellence across a rapidly expanding franchise network while creating new revenue opportunities.

Results

2X annual revenue growth ($10M to $20M)
3X franchise expansion (25 to 75 locations)
2 new revenue streams launched (apparel & digital video)
30%+ marketing engagement rates
0-to-1 team and function build growing to a team of 3

Eliminate the noise. Align around what matters. Execute with intention. Create meaningful results.

"I’ve had the privilege of working with Danna as an advisor to Coherence Education since the very beginning. From our earliest days as a fledgling online school through our growth into a fully accredited, full-time school, she has brought a powerful combination of executive coaching, operations, and innovative education expertise.

Danna’s counsel and insights, especially when we’ve faced major decisions, have been indispensable. She has a rare ability to listen deeply, ask the questions that cut straight to the heart of the matter, and offer level-headed, practical guidance. She has also helped us recognize and address unconscious patterns before they could hold us back, giving us greater clarity and resilience as we’ve grown.

I wholeheartedly recommend Danna to any executive who wants to grow both their organization and themselves within it. Working with her is a genuine gift.”

— Andrew Freeman, CEO/Founder, Coherence Education

how we can partner

Every engagement starts with a conversation, not a package.

We'll look at where you are, where you're headed, and what it will take to get there.

Sustainable growth begins when leaders align and execute around what matters most.

Founder, executive & Organizational advisory

Scaling leadership and operations while keeping momentum
Aligning an executive team around shared priorities
Making high-stakes decisions with incomplete information
Navigating restructuring, transitions, or a strategic reset
Building the organizational infrastructure growth requires

MOVE
FORWARD

Thoughtful partnering with founders, executives, and organizations ready to create measurable growth and lasting impact

SCHEDULE AN EXPLORATORY CALL

THOUGHTFUL RESOURCES

Holistic leadership, from the bedroom to the boardroom.
A space for ideas, conversations, and practices that explore how we lead, live, work, love, and grow — bringing strategy, self-awareness, relationships, and the inner work of leadership into one whole life.

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Contact Danna

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Danna Lewis featured on podcast discussing transformational leadership and embodiment

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